When you do these things, you open yourself up to criticism and dialogue and discussion. So take the risk of putting yourself out there, risk the possibility of failure or criticism that comes with public statements. This is a low risk but meaningful way to prepare you for the 24/7 public aspect of being an AD.
I was invited to speak last year at the NACDA Convention in Orlando, Florida and present a talk entitled "Moving from the business office to the athletic director's chair." Since that talk a number of people have asked me for a copy of my comments and notes. Since these requests keep coming, I have created a multi-part series that recaps and expands on the NACDA talk. I am far from an expert, but I hope my experiences make this series valuable and thought provoking.